VERTICAL INTEGRATION
When a company has ownership and control over all stages of production, distribution, sales and exhibition of it's product (film).
When a company has ownership and control over all stages of production, distribution, sales and exhibition of it's product (film).
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HORIZONTAL INTEGRATION
Complementary businesses. To film, this means one large company owning several other companies in different media. i.e. owning film production company and a magazine
Complementary businesses. To film, this means one large company owning several other companies in different media. i.e. owning film production company and a magazine
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INDEPENDENT
Ownership over just 1 small company which specialize in one small aspect